AI is pharma’s pick-your-own-adventure: Drug discovery accelerant or threat to humanity

Episode Description

We’re spending our time on the country’s economic soup du jure: AI. Specifically, we’re examining the responsibilities of pharma brands and their medical marketing agency partners as the technology becomes more and more ingrained in the system.

Reporter Bella Czajkowski brings us a conversation with Aris Saxena, co-founder and CEO of Solstice Health, an AI-native medical marketing agency. With our third annual AI Deciphered conference taking place on Thursday here in New York, what better time than now to have Aris make his debut on the show?

This week, you get a double dose of AI through Bella’s feature interview with Aris and our panel discussion with editor-at-large Steve Madden during Phase 3. To close out the show, we build on his seminal essay from last month about how pharma must demand watchdogs to police AI properly. (We also have a special guest appearance by 2026 MM+M Agency 100 honoree Bospar’s CEO Curtis Sparrer.)

Let us also remind you of three items we have open in the field: the MM+M Reader Survey is open until December 4, the extended deadline for the 2027 Pinnacle Awards is January 12 and the deadline for the 2027 Women of Distinction program is January 8.

Is your team still treating AI like a side experiment while competitors use it to win? Cut through the buzzword fatigue. On November 12th, join hundreds of top marketers in New York City for AI Deciphered, presented by Campaign, MM+M, and PRWeek. Get real-world playbooks from leaders like Reddit’s Rob Gaige and Yahoo’s Matt Sanchez across dedicated tracks built for daily execution. Use code POD for $100 off your pass at aidecipheredsummit.com.

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