How AI may give pharma brands a human touch

Elaine Gamble, former MM+M Awards jury chair and Otsuka Pharmaceutical executive, tells Marc Iskowitz how AI may facilitate pharma brands’ social-care strategy. 

In her policy report, Lecia Bushak discusses a new bill signed into law by New York Governor Kathy Hochul aiming to protect kids from some of the damaging effects of platforms like TikTok and Instagram. And for his Trends segment, Jack O’Brien serves up three new items: an op/ed in The New York Times calling for a ban on pharma advertising, Dr. Anthony Fauci’s memoir and the Medical Advertising Hall of Fame’s latest DEI social initiative. 

Plus, meet MM+M’s summer intern Molly Huth. 

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Music: “Deep Reflection” by DP and Triple Scoop Music.

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