Havas’ expat CCO on acclimating to U.S. pharma ad market

Manuel Frank, who left Europe's heavily regulated pharma ad market to become CCO for three U.S. offices of Havas Life, says the job promises to “dramatically” open up his creative possibilities for pharma advertising.

In our Trends segment, we explore the industry implications of president-elect Donald Trump’s pick of Robert F. Kennedy, Jr., to lead the Department of Health and Human Services.

We also welcome the latest addition to the MM+M news desk, reporter Heerea Rikhraj.

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