Health Podcast Library
Season 1Episode 4

The Future of Event and Experiential Marketing: Robyn Duda, Growth Strategist and Experiential Marketer

Oct 21, 2021
29:22

Episode Description

Marketing to healthcare is hard. We can all use a little help. Join us for The Healthtech Marketing Podcast to learn from the experts.

In this episode, we feature the awesome Robyn Duda who is an expert in Events and experiential marketing. She shares insights on how the event marketing space has been disrupted by the COVID 19 pandemic.

She highlights how event marketers are adapting to the situation and probe some candid perspectives on what the future market looks like.

This podcast is brought to you by HIMSS the leading healthcare technology member organization in collaboration with healthlaunchpad.

Podcast Highlights With Time-Stamps

In this Podcast, Robyn Duda shares valuable insights On

  1. [2:19] Roby’s Story & Experience
  2. [5:24] The Need To Provide Value
  3. [6:42] How Events Industry Is Adapting To COVID
  4. [7:27] Meaning Of Hybrid Events.
  5. [8:47] HIMSS 2021 & Digital Events Experience
  6. [10:14] The Future Expectations.
  7. [12:13] Healthcare Organization – Coping With COVID
  8. [17:28] Virtual & Physical Events Engagements
  9. [24:27] Events Brand Presentation – Best Approach
  10. [26:53] Robyn’s Piece Of Advice

View the video here: https://healthlaunchpad.com/the-healthtech-marketing-podcast-episode-4-robyn-duda/

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