Ep 238 – Change That Has to Happen in Healthcare with Marcus Whitney, Chair-Elect of the Healthcare Finance Management Association

What happens when a venture capitalist becomes the Chair-Elect of the Healthcare Financial Management Association?

We start to talk about 10x changes.

Our guest today, Marcus Whitney, brings his expertise from the VC world to bear in this conversation, asserting that hospitals must partner with what he calls “built for purpose” organizations in order to thrive in the future. These organizations are those that have a clear wedge they are going after. They’re built precisely for the market opportunity and it’s why what they propose to solve the problem is 10X better than what is being done currently. The hospital itself can’t do that. But  what it can do is build the capabilities to do this type of partnering and integration at scale. 

When it comes to primary care, Marcus explains that he himself utilizes concierge services, not because it’s the right solution, but because it’s the only solution that works for his lifestyle and his commitment to his own health. Primary care physicians in today’s system are subordinate to insurance companies whereas concierge providers are free to practice physician-driven standards of care, not insurance-based standards of care. This is not a system that is going to change quickly, especially not in the next five years, so how can we see change? Invite a symphony of solutions and take a lot of shots on goal.

Marcus Whitney is CEO of Jumpstart Health, the most active early-stage healthcare venture capital firm in America. Marcus also leads Jumpstart Nova, Jumpstart Health’s institutional, strategic seed fund. A recognized thought leader at the intersection of innovation and healthcare, Marcus is an Aspen Health Innovators Fellow, co-host of the Health:Further podcast, Chair-elect of the Healthcare Finance Management Association, and a highly sought-after keynote speaker for healthcare associations and organizations nationwide.