Lauren Makler, Cofertility, on Making Egg Freezing Accessible through Tech-Enabled Services
Episode Description
In this episode of The Pulse, I sat down with Lauren Makler, co-founder and CEO of Cofertility, to talk about one of the most personal and overlooked challenges in women's health: the cost and complexity of egg freezing and donation. Lauren's career is a study in conviction - from launching Uber Health to channeling a deeply personal health journey into a company reshaping third-party reproduction in the U.S.
In our conversation, Lauren and I explored:
Her path from Uber to healthcare entrepreneurship and the personal diagnosis that sparked Cofertility
Why existing egg freezing companies were making the problem worse, not better
How Cofertility's Split model works and what makes it fundamentally different from traditional egg donation
Building a three-sided marketplace in a high-stakes, highly sensitive industry
How AI is changing the pace of product development at Cofertility
What Lauren looks for in the people she hires and what it really takes to thrive at an early-stage company
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