Cannes Takeout - McCann Health's Matt Eastwood and Wendy Chan
Episode Description
"Health is the new sexy." So says Wendy Chan, executive creative director at McCann Health, which took home a Pharma Grand Prix on Monday for its Breath of Life initiative. Chan and Matt Eastwood, global chief creative officer at McCann, talked to MM&M editor-in-chief Stephen Madden at Cannes about how the idea came about and what the win means for not only the agency but the industry as a whole.
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Music: “Deep Reflection” by DP and Triple Scoop Music.
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