Beyond the banner: How healthcare brands are safely expanding into new media, a podcast sponsored by Inmar Media
Episode Description
Healthcare marketers know traditional channels, but what comes next?
From DOOH and CTV to live environments, sports partnerships and premium content integrations, brands are testing beyond traditional media within the confines of compliance. Join us as we unpack why experimentation is accelerating, what “safe” expansion really looks like in a regulated environment and how leading pharmaceutical brands are balancing compliance, measurement and performance.
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Music: “Deep Reflection” by DP and Triple Scoop Music.
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