Health Podcast Library
The MM+M Podcast
Episode 389

Backstory behind diabetes group’s rebrand

Oct 23, 2024
36:26
Promote

Episode Description

Pam Morrisroe, chief marketing officer of Breakthrough T1D (formerly JDRF), tells Jack O’Brien the backstory behind this storied brand’s repositioning, and how the new name is resonating among the adult diabetes population.

And for our Trends segment, we discuss the developing case of activist investor Starboard Value and its recent $1-billion stake in Pfizer.

Music by Sixième Son

Check us out at: mmm-online.com

Follow us:

YouTube: @MMM-online

TikTok: @MMMnews

Instagram: @MMMnewsonline

Twitter/X: @MMMnews

LinkedIn: MM+M

To read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

Music: “Deep Reflection” by DP and Triple Scoop Music.


Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Listen On

Apple PodcastsSpotify