With Finess, Privy CEO Evi Heilbrunn Is Breaking Down Stigmas in the Women’s Health Aisle

Because she’s tackling a stigmatized area of women’s health, one that’s been swept to the side for a long time, Privy CEO Evi Heilbrunn has had to do her research and educate the market. By doing so, she’s showing retailers like Target – where Finess i...